What we build and how it helps.

Every engagement starts with a real problem. Here's how we solve them.

Workflow Automation

Best for: businesses drowning in repetitive manual tasks

If your team is copying data between tools, sending the same emails over and over, or manually assigning tasks that's not work, that's overhead. We use Make.com and n8n to connect your existing tools and automate the repetitive steps so your team can focus on the work that actually matters.

What we automate: task creation and assignment, email notifications, file organization, data entry, approval workflows, and more.

AI Integration

Best for: businesses that need answers fast and can't always be at a desk

We build AI agents that connect directly to your business data. Ask a question over SMS, get a real answer pulled from your Notion database. Trigger actions without opening a laptop. This isn't a chatbot — it's a working assistant that knows your operation.

What we build: SMS AI agents, AI-assisted editing pipelines, intelligent document generation, automated content review systems.

Dashboards & Reporting

Best for: owners making decisions without the full picture

If your data lives in five different tools and pulling a report takes half a day, something is wrong. We build custom dashboards that pull from your existing sources — Notion, Google Sheets, QuickBooks, and more — and give you a single clear view of what's actually happening in your business.

What we connect: project trackers, billing systems, CMS platforms, spreadsheets, and custom databases.

Custom Internal Tools

Best for: businesses where off-the-shelf software never quite fits

Sometimes the right tool doesn't exist yet. We build custom software tailored to your exact operation — deliverable trackers, file processors, invoice generators, CMS automations. Built to fit how your business actually runs, not how someone else's does.

What we've built: image processing pipelines, automated CMS entry systems, custom invoice triggers, HTML generation tools.

Ongoing Optimization Retainers

Best for: businesses that want a technical partner, not a one-off contractor

Your operation doesn't stop evolving, and neither should your systems. Retainer clients get priority access, continuous improvements, and free access to the full Soku Suite — our growing collection of custom business tools currently in closed beta.

What's included: monthly system reviews, new automation builds, bug fixes, Soku Suite access, and direct founder support.

Real-world examples

These are systems we built for Crosshair Content Co. a real content business managing a team of writers, editors, and clients. Every example below is live and running today.

Automated Google Doc creation

When a new article brief is submitted via form, the system automatically creates a Google Doc, saves it in the correct Drive folder, and links everything back to the matching Notion record — so the whole team always knows where every file lives.

See it in action

End-to-end pipeline email notifications

Every time an article moves through the pipeline — assigned, submitted, edited, approved — the right person gets an email with everything they need. Writers get their brief and Doc link. Editors get word counts and AI scores. The editor-in-chief gets a full summary. Zero manual emails sent.

See it in action

Automated article editing pipeline

Repetitive editing tasks — splitting long paragraphs, bolding keywords, generating FAQs, formatting headings to APA style — are handled automatically before a human editor ever opens the document. This saved hours of work every single week.

See it in action

SMS AI agent connected to Notion

An AI agent with live access to Notion records, reachable by SMS. Ask what articles are due, get an answer in seconds. Trigger updates or add records without touching a laptop. Built for operators who can't always be at their desk.

See it in action

Automated Webflow CMS publishing

A weekly automation checks all recent articles and automatically adds any unpublished ones to the Webflow CMS — with all fields populated. What used to be a manual weekly task now runs itself.

See it in action

QuickBooks invoice automation

When all articles tied to an invoice record are marked complete, the system automatically generates a draft QuickBooks invoice — no manual billing step required.

See it in action

We build in public.

These are systems we built for Crosshair Content Co. a real content business managing a team of writers, editors, and clients. Every example below is live and running today.

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Ready to stop doing it the hard way?

Book a free 30-minute discovery call. We'll look at where your business is losing time, identify what can be automated, and tell you exactly what we'd build. No pitch, no pressure.